$52K/mo in Additional Revenue in 2 months
Where the brand was when they found us
WHAT THE NUMBERS SAID
- $22,000 a month, flat for months
- 77% of sales coming from paid traffic: organic share stuck at 23%
- 3,825 units aged past 180 days: $7,432.61 in penalties due
WHAT THE OWNER SAID
- Two agencies before us. Neither moved the number
- Reports full of charts, no answer to “where is my money going?”
- Every fix meant spending more on ads
- Services
- Full Service, Amazon PPC, Amazon SEO, Listing Optimization, A+ Content and Creative, Inventory Management, Competitor Intelligence, and Price Testing
- Channel
- Amazon (US Marketplace)
- Industry
- Toys & Games, Kids' Comfort and Plush
- Catalog
- 40 SKUs
- Engagement
- Partner since August 2025, ongoing (10+ months)
What we achieved
Revenue more than tripled. Both efficiency ratios came down.
Detailed Results
Revenue grew quickly, then remained materially above baseline
*January to present range: 95K – 105K; midpoint shown for visualisation.
Full figures
| Period | Monthly revenue ($) |
|---|---|
| Aug 2025 — Baseline | $22K |
| Sep 2025 — 30 days | $74K |
| Dec 2025 — Q4 peak | $131K |
| 2026 — Sustained* | $100K |
- August 2025
- September 2025
Full figures
| Metric | August 2025 | September 2025 |
|---|---|---|
| ACoS (spend / PPC sales) | 32.1% | 29.0% |
| TACoS (spend / revenue) | 25.9% | 23.0% |
The stock bill we made go away
Amazon penalises stock that sits past 180 days. 3,825 units were in that bracket and $7,432.61 was already owed. We cleared it, and dead stock turned back into working capital.
| $7,433 to $2,289 | Storage penalty exposure | Reduced in 30 days |
| $5,143 | Cash back in the business | Kept out of Amazon’s pocket |
Healthy inventory share increased as aged stock declined
- 0–180 days (healthy)
- 181–270 days
- 271–365 days
Full figures
| Share of inventory (%) | 0–180 days (healthy) | 181–270 days | 271–365 days |
|---|---|---|---|
| Before 7 Sep | 41.6% | 27.0% | 31.4% |
| After 7 Oct | 56.6% | 19.7% | 23.7% |
Profit
- Profit before us
- Profit with us
Full figures
| Profit | Monthly profit the owner keeps |
|---|---|
| Profit before us | $624 a month |
| Profit with us | $6,817 a month |
The Challenges
The account was not failing. It was breaking even, which is worse, because it looks fine on a revenue report.
Here is what we found, what we changed, and what it was worth.
Six gaps were leaking revenue and margin
The campaigns were bidding against each other
Auto, Manual, Brand, and Competitor were all chasing the same searches. Every click was won in an auction against itself, at a higher price than it needed to pay.
Wasted ad spend
Nothing was blocking the wrong traffic. Clicks came in from people who were never going to buy this product, and every one of them was paid for.
Organic ranking stagnation
Only 23% of sales were coming in on their own, and that number hadn't moved in months
Listings not converting traffic
The listings were written for a search engine instead, so people arrived and left without buying.
Old stock turning into a bill
3,825 units past 180 days, with $7,432.61 already on the clock.
No competitive intelligence
No competitor benchmarks, no keyword-gap work. The brand was running blind.
What we changed to unlock growth
Stop wasted spend
Paused duplicate and cannibalising campaigns, separated campaign roles, and introduced weekly bid and placement reviews.
Result: cleaner data and tighter budget control.
Improve search and conversion
Used Brand Analytics, SQP, and reverse-ASIN research to improve targeting, then updated titles, bullets, backend terms, A+ content, video, and pricing.
Result: stronger traffic quality and listing conversion.
Recover inventory cash
Built single-keyword clearance campaigns for 3,825 aged units and used aggressive Top-of-Search placement where needed.
Result: surcharge exposure fell by $5,143 in 30 days.
Scale proven demand
Expanded exact, competitor-ASIN, and keyword-gap targeting after the account was stabilised.
Result: search exposure grew from 1.58M to 2.41M, peaking at 3.09M.
We Manage Amazon Complexity, So You Can Focus On Scaling
Built for brands that want predictable Amazon performance without micromanaging every detail.
Real growth. Backed by real numbers.
